Your Story. Our Reach. 

OnePress Branded Content Marketing 

Take your story and business brand to the next level with the OnePress Branded Content Marketing  Network— where compelling storytelling meets the unmatched reach of Nebraska’s most trusted news and media platforms.

From print to digital and beyond, we help you connect with audiences across the state in ways that inform, inspire, and deliver results.

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Our mission: Every business has a story. We’re here to tell it!

Why Branded Content Works

Built for Attention – Branded content reads like a story, not an ad, making it more engaging and shareable.

Built for Trust – Your message appears in the context of professionally produced local media, strengthening credibility.

Built for Reach – Combine the power of print, web, and social through a statewide network of newspaper brands.

Choose from digital-only or print + digital packages across individual markets or entire regions.

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Consider this: 

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    59%

    Brand recall for brand content is 59% higher than display ads

     

     

     

  • clock

    22x

    Readers spend an average of 36 seconds engaging with written branded content, compared to 1.6 seconds they spend with a banner ad

     

  • newspaper

    50%

    Marketers who publish brand content through publisher network see 50% brand lift than publishing on own

     

     

  • money

    2x

    People who feel a connection to a brand spend 2x as much money as those who don't

     

     

Online. Social. Print. Reach.
Online. Social. Print. Reach.

How it works:

01
You Choose the Markets and Package Level
  • Select individual communities or regions
  • Pick from Bronze (digital), Silver (digital + small print), or Gold (digital + half-page print)
02
Submit Content or Work with a Writer
  • Provide your own content (following our editorial guidelines), or
  • Collaborate with a professional journalist for story development and editing
03
Review Final Assets
  • We build and share creative assets: print ads, web stories, and social posts — all ready for publication
  • You’ll get review and approval opportunities before anything goes live
04
Your Story is Published Across the Network
  • Your content appears on trusted local newspaper websites, in print editions, and on social platforms
  • Everything is placed and scheduled for maximum visibility
According to a 2025 Coda Ventures State Study of Nebraska
  • 85%
    of Nebraska Adults Read Local Print or Digital Newspapers monthly
    Source: Coda Venture Market Study
  • #1
    Ranking in media trust

    Nebraska newspaper media ranks 34 percentage points higher than next highest media in trust.
  • 62%
    of Nebraska Adults use newspaper media on purchasing decisions

    That's 9 percentage points higher than TV and 39 percentage points more than social media

Questions?

  • Unlike advertorials, branded content is written in a journalistic style and focuses on storytelling, not promotion. It's created to align with the voice and standards of trusted local media, giving it more impact and credibility.

     

  • Yes. In addition to trusted placement and audience reach, branded content published on reputable newspaper websites may improve your brand’s search engine visibility. These placements can create high-authority backlinks and generate sustained traffic over time, supporting your broader digital marketing and SEO efforts.
  • Your story can appear on newspaper websites, in print editions, and on social media — depending on the package you choose. You can target specific communities or run your campaign regionally across multiple markets.
  • No. You can submit your own draft (following our editorial guidelines), or work with a professional journalist who will craft the story for you. Two rounds of edits are included to ensure it’s on message.

  • You’ll have the opportunity to review and approve the story, print ad designs, and social media content before publication. We don’t publish anything without your final sign-off.

  • Content is featured prominently for a few days and remains accessible on participating newspaper websites for an extended period. You’ll also receive a link for sharing and long-term use.